Latest News

Read More

Teens, Too, Are Tightening Budgets

Reprinted from AdAge

In a recession, one group can usually be counted on to keep spending: teens. Their parents often pick up the tab for necessities, leaving them free to spend the income they earn from part-time jobs and birthday money from grandma on themselves. But in this downturn, a rather surprising phenomenon is emerging: tight-fisted teens.

read more
Read More

If You Coupon It – They Will Buy

CoolSavings.com Survey Reveals Coupon Usage Across Generations

CHICAGO, IL — September 26, 2007 — Oh glorious September—the kids are back in school, the holidays are just around the corner and best of all, it’s National Coupon Month.

read more
Read More

Microsoft® adCenter Case Study

CoolSavings.com Increased Registrations by Implementing Demographic Targeting

August 3, 2007 — In addition, these incremental registrations and improved conversion rates occurred despite a decrease in impressions, clicks and spend and only a slight increase in CPC.

read more
Read More

CoolSavings.com Celebrates 10th Anniversary Milestone

Leading Savings Destination Gets a Makeover After Delivering a Decade of Deals

CHICAGO, IL — May 15, 2007 — This little piggy turns 10… This month, the original consumer savings destination www.CoolSavings.com with its iconic pink piggybank with the black sunglasses celebrates ten years of deals with expanded savings and a new look.

read more